About

Pretty Life

 

Join us in celebrating the simple things in life. Quiet moments and close friends. Reading a good book by a crackling fire. Laughing out loud. A wagging tail. The smile of a loved one. Appreciating the beauty of nature and knowing that the world is a good place. At Pretty, we believe that beauty comes from within, when we are at peace with ourselves and thankful for the little things in life that often go unnoticed.


 

Pretty Philosophy

 

Simple, clean and honest. We are a company that believes in returning to the fundamentals of nature. We want you to take a step back, and enter our world of holistic skincare, a time before ingredients found in cosmetics became strange and unfamiliar. We think it should be simple–our goal is to nurture our skin with the best ingredients that Mother Nature has to offer.


 

Pretty Promise

 

We have made a commitment to ourselves, our families, the Earth and you. We create beneficial products while still respecting the planet. Our promise to you is that all of our products contain safe, time-tested ingredients, using carefully chosen ingredients from around the world. They are completely biodegradable, organic or derived from sustainably wild-harvested sources. Nothing fake, nothing toxic, and never tested on animals. We want you to understand the choices you make when you put something on your skin. What we leave out of our products is just as important as what we put into them. Harsh synthetics have no place on our skin, the largest organ of our body. Neither do parabens, petrochemicals, silicones, EDTAs, or artificial chemicals. We make every attempt to source our supplies from people who share our beliefs and values. We emphasize quality, not quantity–our products are made in small batches to ensure that only the highest quality standards have been met. Pretty is a fusion of passion and commitment, proving that a superior product for the skin can be made while still respecting the environment. We proudly stand by our products, and we know you will too.

 

Pretty Story

 

Dear Friends,

My sister and I created Pretty Organic Cosmetics after discovering that many brands today contain an endless list of synthetic ingredients, even in “natural” or “organic” product lines. Having suffered from chronic eczema for most of my life, we searched to no avail for a skincare line that did not aggravate my sensitive skin. We were extremely disappointed in the lack of brands that did not contain synthetic fragrances, sulphates, propylene glycol, phenoxyethanol or harsh preservatives.

By putting our two heads together, we realized that with our combined skills, (I’m a Registered Dietitian with a focus on holistic nutrition, she is a make-up artist and aesthetician), we could fill this niche. Pretty was born in 2007.

After years of product research and development, we realized that “less is more” when it comes to skincare. Parallel to our lifestyles, we chose to follow a holistic approach, using only the purest natural ingredients sourced from around the world. After meeting with physicians, naturopaths, aromatherapists, retailers, and industry experts, the resulting aromatherapeutic blends were created, all with tender loving care.

We sincerely appreciate your interest in our products. What started as a simple hobby for us has extended to a loving family of Pretty members all around the world. We warmly extend an invitation for you to join the Pretty Life too.

Best regards,

Wan
Founder